LANTANA MARKETING
by Anna Linsdell
CONTENT MARKETING
Content marketing is all about how your make your audience feel.
The production and distribution of relevant, consistent and valuable content plays a pivotal role in building brand awareness, successfully engaging with your audience and optimising your conversion rate.
FREELANCE CONTENT MARKETING SERVICES
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RESEARCH AND PLANNING
CONTENT CREATION
REPORTING AND TRACKING
CONTENT STRATEGY
Helping you to devise an effective and holistic content strategy that supports your long and short-term business’s goals. Whether you want to raise your brand's profile, reach and engage with new and existing audiences or boost online conversions, I can offer guidance on how and where you can use content to achieve your goals.
SEO CONTENT WRITING
Is your website in need of an injection of high quality, informative and optimised content? I specialise in improving and creating website content including landing page and product page content, which is not only optimised for search engines but the user’s experience, too.
Whether you're launching a new website and are looking for a freelancer to provide quality, SEO-friendly copy across your site or simply need a refresh and some new ideas, I'd be happy to help.
BLOG WRITING
Blogs are a superb way of generating more quality organic website traffic, engaging with your audiences, building trust and developing loyalty - all of which contribute to overall business performance. Whilst blog writing takes time, it is such a worthy content marketing initiative that can harvest real results.
From uncovering interesting and relevant blog topic ideas and carrying out the all-important research to writing quality, optimised blogs and sharing new blog content across an omni-channel of platforms, I am able to support you with your websites blog writing and planning.
SOCIAL MEDIA CONTENT
Assisting you to use your business' social media platforms to their best advantage by creating sharable, attention-grabbing and valuable social media content. Broaden your reach, connect with new audiences and give people a reason to engage with your brand. I am able to help you to come up with innovative, fun, creative and on-brand social media content ideas that can be shared across a range of platforms including Facebook, Instagram and Twitter.
EMAIL CONTENT
Creating email content that stands out in the mailbox, enabling you to re-engage and build relationships with your audiences. Reconnect with audiences who haven't engaged with you for a while, share news and announcements that brings traffic to your site or drive sales via offers and promotions.
PRINTED CONTENT
Whilst the world of digital is where it's at if you really want to be ahead of your competitors and survive and thrive as a business, printed content is by no means dead and gone. From posters and leaflets to business cards and newsletters, I can help you to create visually inspiring and attention-grabbing printed content.
They say 'content is the reason search began'. And, it's so true.
Content is far from ‘just words on a page’, it's the glue that bridges the gap between a brand and an audience, communicating all-important value, relevance and significance.
A quality content strategy is key for any business. It’s all about demonstrating your knowledge and expertise, building trust and engaging with your audiences genuine interests and enquiries.
Great content and business performance come hand in hand.
I support businesses by curating bespoke content strategies and producing quality, targeted content for a range of marketing platforms.
LOOKING TO FIND OUT MORE?
Make an enquiry
Drop me a message to find out how I can help.
